Disney’s Imagineering Arm Using Adobe’s Firefly AI Models for Park Designs
Categoria: TV & Streaming
Months after its OpenAI deal fell through, Disney has found a new way to make use of AI. The company’s Imagineering Research & Development unit is using Adobe’s Firefly Foundry, the commercial version of Adobe’s AI model designed to protect a brand’s intellectual property, to help Imagineers design
Por Variety | 16/06/2026
Months after its OpenAI deal fell through, Disney has found a new way to make use of AI. The company’s Imagineering Research & Development unit is using Adobe’s Firefly Foundry, the commercial version of Adobe’s AI model designed to protect a brand’s intellectual property, to help Imagineers design and visualize elements of Disney’s upcoming parks and […]