‘Stranger Things,’ ‘Emily in Paris’ Outperform IP Rivals in Dentsu Fandom Intelligence Study
Categoria: TV & Streaming
Streaming titles including “Stranger Things,” “Emily in Paris” and “Wednesday” outperform the average across all entertainment IP tested by 30% when it comes to converting fans into buyers, according to new research from Dentsu Sports & Entertainment released at the SEG3 conference in London. The fi
Por Variety | 19/06/2026
Streaming titles including “Stranger Things,” “Emily in Paris” and “Wednesday” outperform the average across all entertainment IP tested by 30% when it comes to converting fans into buyers, according to new research from Dentsu Sports & Entertainment released at the SEG3 conference in London. The findings come as dentsu expands its Fandom Intelligence platform – […]