From ‘Dime-a-Dance’ to Hosting U2 & Bob Dylan: How Cain’s Ballroom in Tulsa Has Endured for Over a Century
Categoria: Musica
Starting as a dance academy, the venue went through various owners before getting new life under the stewardship of a local family.
Por Billboard | 01/07/2026
When the Rodgers family began restoring Cain’s Ballroom in Tulsa, Okla. — roughly eight months after purchasing the dilapidated 1924 building and business — they found handfuls of ticket stubs that read “dime-a-dance.” The tickets dated back to when venue founder Madison Cain opened the space as Cain’s Dance Academy in the 1930s, during which men who lived off Tulsa’s booming oil and gas business would spend 10 cents for a dance lesson taught by a man named Howard Turner. “Turner would hold these dances where he would have women…there to provide dances for men who would buy a 10-cent ticket and come in,” says Chad Rodgers , who currently co-owns Cain’s Ballroom alongside his brother Hunter Rodgers . “Then [he] and the venue would split the proceeds with the women.” Related How Phoenix’s Rebel Lounge Took a Beloved, ‘Dingy’ Rock Club & Gave It New Life Naoshi Fujikura of Universal Music Japan on Japan's Unique Superfan Culture & Global Ambitions: Billboard Global Power Players Interview Katsumi Kuroiwa of Avex on the Bruno Mars Publishing Deal & Taking the Company Worldwide: Billboard Global Power Players Interview More than 100 years later, the venue still has a painted sign inside advertising dancing at Cain’s on various nights of the week — and it’s not the only relic that remains. The log cabin-patterned dance floor still bounces as it did in the 1930s on what was rumored to be truck springs under the floorboards. The ballroom walls also boast large sepia-toned portraits of folks like Oliver Wheeler “O.W.” Mayo — who managed Bob Wills, known as the founder of Western swing — and Turner, as well as other luminaries who helped make the honky tonk a historic spot off the iconic Route 66. They include Wills and Gene Autry, along with Pat Breene, the queen of Western disc jockeys, and big band leader Spade Cooley, whose life took a dark turn when he was convicted of murdering his second wife in 1961. “When we took over in 2002, it was like, ‘Should [these portraits] still be there?’ It gives the building and the performance area such a cool historic thing,” says Chad. “A lot of the artists on stage will say it’s so cool to look out there and see all these famous people, or people from the past that have [put] a stamp on either music history or just history.” For the Rodgers family, their hefty investment in Cain’s was always about preserving its history for the city of Tulsa, not replacing it. In the 1930s, Cain’s became a literal beacon of culture, broadcasting live radio shows hosted by Wills and his brother, Johnny Lee Wills, that “popularized Western swing,” says Julie Watson , Cain’s Centennial coordinator. (Cain’s still flies a banner over the stage that reads, “The Home of Bob Wills.”) This golden era ended by the 1960s, when Cain’s fell out of popularity. It wasn’t until 1976 that its fortunes began to change: That year, Cain’s was taken over by promoter Larry Shaeffer, who brought s