Netflix Content Spend Accelerates, As Do Savings From AI, Ted Sarandos Says Streamer Has Used It In 300 Productions
Categoria: TV & Streaming
Streaming giant Netflix anticipates content spending (of about $20 billion) will be up around 10% in 2026, accelerating from 8% increases over the last five years but below the 14% the company averaged over the past decade. Live, now a focus, will be about 5% of total. The higher outlay comes even a
Por Deadline | 16/07/2026
Streaming giant Netflix anticipates content spending (of about $20 billion) will be up around 10% in 2026, accelerating from 8% increases over the last five years but below the 14% the company averaged over the past decade. Live, now a focus, will be about 5% of total. The higher outlay comes even as generative AI […]