Inside BTS’ Skincare Routines: SUGA’s Go-To $18 Sunscreen & More K-Beauty Favorites Worth Shopping
Categoria: Musica
The “BTS effect” has reached the beauty aisle, turning everyday skincare and lip care products into fan-favorite essentials.
Por Billboard | 05/08/2026
All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes. The “BTS effect” is real – and it goes far beyond music. Whenever one of the seven members shares a favorite snack, drink, fashion piece or beauty product , fans around the world take notice. In the beauty space, that influence has helped introduce millions of people to the world of K-beauty. Now, as BTS continues their ARIRANG World Tour , fans are celebrating the group’s return while revisiting the products and trends endorsed by the members. The latest product receiving the BTS fan treatment is mixsoon’s Bean Sunscreen , an SPF 50 Korean sunscreen that SUGA was spotted applying in a lifestyle vlog . After the moment gained attention online, mixsoon’s sunscreen quickly became a talking point among fans and beauty creators alike. Already a popular pick among shoppers, the lightweight formula has sold more than 9,000 units on Amazon in the last 30 days. The sunscreen offers broad-spectrum protection against UVA and UVB rays while delivering a hydrating, dewy finish without the heavy feel or white cast often associated with sunscreen. Its formula includes fermented soybean, pomegranate, barley and Korean pear extracts designed to nourish skin while providing everyday protection. SUGA’S SKINCARE FIND Mixsoon Bean Sunscreen SPF 50 Moisturizer $18 Buy Now on amazon $19.50 Buy Now on uLTA A shopper-loved Korean sunscreen with 9,000+ units sold on Amazon in the last month. Thanks to one viral clip , mixsoon’s Bean Sunscreen is becoming one of K-beauty’s most talked-about SPFs. After SUGA was seen applying the sunscreen, fans quickly took notice. The SPF 50 formula protects against UVA and UVB rays while ingredients like fermented soybean, pomegranate, barley and Korean pear extracts help keep skin hydrated and glowing. @mixsoon_official Celebrity-spotted on a run 👀🏃‍♀️ The sunscreen that keeps up with workouts, errands, and everything in between. mixsoon Bean Sun Serum melts in like skincare with a lightweight, lotion-like texture – no white cast, no heavy finish, just fresh, hydrated skin. ✓ No white cast ✓ Skincare-like hydration ✓ Made for everyday SPF #mixsoon #beansunserum #suncare #sunscreen #kbeauty ♬ 오리지널 사운드 – mixsoon global – mixsoon global That viral moment is just the latest example of BTS’ impact on beauty trends . From Jin’s connection to Laneige’s Lip Sleeping Mask to the skincare and self-care products fans have spotted throughout the members’ careers, BTS has played a major role in making K-beauty a global phenomenon. With BTS currently on their ARIRANG World Tour following their highly anticipated reun